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Google operators are mainly used by SEO specialists when researching and analyzing sites. Here is a list of the most useful operators. They will help you understand how to search on Google to get satisfactory results. Read and test for yourself!
Google search operators – what are they and how do they work?
Google operators are commands that allow you to easily filter search results from a large amount of data with a given query and get specific information.
How to search on Google?
Using operators can make it much easier to find the content you need on the Internet, especially in activities related to SEO.
How do operators work?
Google’s search operators work by adding special commands to your query to help you more precisely determine what results you want. Each operator changes the way Google processes your query to better tailor the results to your needs. Learning about operators is the key to understanding how to search on Google to get the results you want.
Google operators – a complete list of operators for SEO
This is the list of Google operators that is used by SEO professionals:
Query „” – search for the exact phrase
With this operator you are able to search for the phrase you specified.
Example: „oranges are orange”
OR – search phrase X or Y
You will find results containing at least one of the specified words.
Example: coffee OR tea
AND – linking phrases
You will find results containing both of the given words.
Example: pins AND wedding

Minus (-) – word exclusion
Exclude results containing the word after the minus.
Example: shoes-sports
site: – search on a specific domain
Find results from a specific site.
Example: site:https://www.gov.pl/
info: – site information
You will get various information about the specified site that Google has.
Example: info:https://upmore.pl
inurl: – search in URL
Find results containing a specific word in the URL.
Example: inurl:jagnie
allinurl: – all words in URL
You will find results containing all the specified words in the URL.
Example: allinurl:tesla white
intitle: – Search in page title
Find results containing the word in the title.
Example: intitle: worms
allintitle: – all words in the title
You will find results containing all the given words in the title.
Example: allintitle:worms from paki
intext: – intext search
Find results containing a word in the content of the page.
Example: intext:hip thrust
allintext: – all words in the content
You will find results containing all specified words in the content.
Example: allintext: fit monte
inanchor: – search by anchor text
You will find results containing the word in the link text.
Example: inanchor:wellingtons
allinanchor: – all words in anchor text
You will find results containing all the specified words in the link text.
Example: allinanchor:dotted wellingtons
define: – word definition
You get the definition of the specified word.
Example: define:html
.. – numerical range
Find results within a specified numerical range.
Example: headphones 50PLN..100PLN
Grouping brackets () – grouping phrases
Group phrases to better filter results.
Example: (necklace OR bracelet) AND earrings
.
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She has been in marketing for 4 years. She feels most confident in the area of SEO and UX. At Up&More, as an SEO Specialist, she is in charge of increasing the visibility of our clients.